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brand management
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Corporate Brand Management
Autor:in:
Dr. Krzysztof J. Chmielewski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2016 , Grade: 5.0 (summa cum laude)
Price:
US$ 0.99
Werbepsychologie, Brand Management, Neuromarketing & Trojanisches Marketing
Autor:in:
Hannes Steiner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , Grade: 2
Price:
US$ 16.99
Brand Management Concept for a Delivery Service
Autor:in:
Matthias Schimmel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,0
Price:
US$ 19.99
Werbepsychologie, Brand Management, Neuromarketing & Trojanisches Marketing
Autor:in:
Stephanie Henke-von der Malsburg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2021 , Grade: 1
Price:
US$ 18.99
Brand management and marketing of luxury goods
From the historical development of luxury to our present-day perception
Autor:in:
Lucie Scholz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 , Grade: 1,3
Price:
US$ 51.99
Brand management. Measuring the brand equity of Decathlon in Portugal
Autor:in:
Benyi Heider (Author)
,
Daniela Martins (Author)
,
Ivana Cizmar (Author)
,
Miguel Loures (Author)
,
Rita Barakat (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Term Paper (Advanced seminar) , 2016 , Grade: 1.5
Price:
US$ 19.99
Aktuelle Ansätze des viralen Marketings für das Brand Management
Eine Analyse am Fallbeispiel von Conrad Electronics
Autor:in:
Philipp Dressler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 1,5
Price:
US$ 21.99
Brand Management in the Hotel Industry and its Potential for Achieving Customer Loyalty
Autor:in:
Jessica Salver (Author)
Subject:
Tourism - Hotel Management
Category:
Diploma Thesis , 2005 , Grade: 1,0
Price:
US$ 42.99
Sustainability as a new dimension of brand management - An investigation with regard to affective and cognitive dimensions of profiling
Autor:in:
Tobias Rappers (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 1.3
Price:
US$ 42.99
Polestar as a Rising Star in the EV Market. Case Study in the Field of Brand Management and Integrated Marketing Communications
Autor:in:
Jakob Maas (Author)
,
David Heidler (Author)
,
Tim Betz (Author)
,
Pim Groot Koerkamp (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Case Study , 2021 , Grade: 1,3
Price:
US$ 19.99
"Filiz" makarna'nın Marka Yönetimi. Genel bakış ve müşteri sorgulama
Brand Management of "Filiz Pasta". A brief overview and customer survey
Autor:in:
Rutkay İs (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Elaboration , 2015 , Grade: A-
Price:
US$ 16.99
Brand Management consistent with Sustainability
Autor:in:
Alexander Veliki (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 1,7
Price:
US$ 34.99
Brand Management am Beispiel von Valentino
Autor:in:
Anonym (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Term Paper , 2022 , Grade: 1,0
Price:
US$ 23.99
Neuromarketing, Brand Management und Trojanisches Marketing
Autor:in:
Beate Wuggenig (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2022 , Grade: 1
Price:
US$ 19.99
Werbepsychologie, Brand Management, Neuromarketing und Trojanisches Marketing
Autor:in:
Anonym (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2023 , Grade: 2
Price:
US$ 19.99
Strategic e-brand management for small enterprises
Autor:in:
Alexandre Georjon (Author)
,
Antoinette Schroots (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2004 , Grade: 97%
Price:
US$ 42.99
Werbepsychologie, Brand Management, Neuromarketing und Trojanisches Marketing
Autor:in:
Manuela Jandl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022 , Grade: 1
Price:
US$ 16.99
Brand Management in the Age of Digitalization
How to Manage Brand Related User Generated Content in Times of the Web 2.0
Autor:in:
Eva Niesing (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2014 , Grade: 1,3
Price:
US$ 18.99
Neuromarketing, Brand Management, Werbepsychologie und Trojanisches Marketing
Autor:in:
Leonie Groman (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2022 , Grade: 1.0
Price:
US$ 18.99
Brand Management of Luxury Goods: Mercedes and BMW
Autor:in:
Nicole Fich (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2009
Price:
US$ 42.99
The Impact of Web 2.0 on Brand Management
How to Use Web 2.0 Efficiently to Create a Higher Brand Value
Autor:in:
Sandra Spindler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2011 , Grade: 8
Price:
US$ 18.99
Brand Management. Changes in the Past 40 Years
Autor:in:
Anonym (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2023 , Grade: 1.7
Price:
US$ 6.99
Strategic Analysis of International Marketing and Brand Management
A Comprehensive Case Study of Almarai’s Expansion and Adaptation in a Changing Global Business Environment
Autor:in:
Saul Pereira (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2025
Price:
US$ 19.99
Strategic brand management of Swiss MedTech companies in China
A qualitative multiple-case study
Autor:in:
Selina Zeder (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2015
Price:
US$ 0.99
Kultmarketing: Charakteristika, Anwendungsbereiche und Implikationen für das Brand Management
Autor:in:
Roland Theierl (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: Gut
Price:
US$ 42.99
Die Bedeutung und Aufgaben des Corporate Brand Managements am Beispiel der Nike Inc.
Autor:in:
Gerald Gatow (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 18.99
The Damaging Effect of Brand Overexposure. On Brand Equity Dimensions of Luxury Streetwear Brands
Autor:in:
Marten Anton Wolters (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 1,0
Price:
US$ 42.99
Brand Management durch Live-Kommunikation. Wie Kunden als Markenbotschafter agieren
Event Stragie bei GMP Rainvile Terasse
Autor:in:
Anonym (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2013 , Grade: 1,7
Price:
US$ 19.99
Corporate Brand Management and its Subsequent Impacts on Organizational Behavior and Employer Branding
Autor:in:
Julian Schönfelder (Author)
Subject:
Leadership and Human Resources - Employer Branding
Category:
Bachelor Thesis , 2008 , Grade: 2,1
Price:
US$ 34.99
Team Brand Communities. Potentials and Pitfalls of the Brand Community Concept in the International Sport Brand Management
Autor:in:
Norman Arnold (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2010 , Grade: 1,3
Price:
US$ 42.99
Facebook-Fanpages als Brand Communities? Eine theoretische Analyse
Autor:in:
Carolin Kaesler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 21.99
Corporate Brand Management. Die Entwicklung einer globalen Weltmarke am Beispiel "Coca-Cola"
Autor:in:
Sarah Menzel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2020 , Grade: 1.3
Price:
US$ 7.99
Einfluss des Unterbewusstseins auf Kaufentscheidungen. Werbepsychologie, Brand Management, Neuromarketing und Trojanisches Marketing
Autor:in:
Anonym (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2022 , Grade: 1,0
Price:
US$ 19.99
Das Corporate Brand Management des Unternehmens Nestlé. Aufgaben und Einfluss auf die Markenidentität
Autor:in:
Anonym (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Project Report , 2019 , Grade: 2,0
Price:
US$ 18.99
Global Branding. Suggestions to get into the Interbrand top 100 brands list
Autor:in:
Nicklas Westphal (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2016 , Grade: 78%
Price:
US$ 16.99
Analysis of value, image and positioning of a brand
An analysis of the brand Apple in Regard to the VIP-Criteria
Autor:in:
Sarah Nagel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2010 , Grade: 1- (A-)
Price:
US$ 19.99
Stopping RIM's downfall. A repositioning of the Blackberry brand
Autor:in:
B.A. Jennifer Kint (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Term Paper , 2012 , Grade: 1,0
Price:
US$ 19.99
Hamburg vs. Munich: Which City Brand Has the Edge?
Autor:in:
Lilly Marlene Kunkel (Author)
Subject:
Tourism - Miscellaneous
Category:
Bachelor Thesis , 2008 , Grade: 1.3
Price:
US$ 42.99
Digital Brand Experience. Wie Marken an digitalen Touchpoints Erlebnisse schaffen, um Digital Natives zu begeistern
Autor:in:
Alina Orlamünder (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 46.99
External Effects of Greenwashing on the Brand. Consequences for Consumers and the Market
Autor:in:
Laeticia Sara (Author)
Subject:
Business economics - Business Ethics, Corporate Ethics
Category:
Bachelor Thesis , 2023
Price:
US$ 19.99
Living the Brand. Erlebnisorientierte Markenkommunikation als Alleinstellungsmerkmal im gesättigten Markt
Bewertung und Entwicklung einer Live-Com-Konzeption für die Marke Guinness
Autor:in:
Matilda Sahlberg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2017 , Grade: 1,3
Price:
US$ 21.99
Aufbau einer Digital Branding Strategie für die Marke SieMatic
Autor:in:
Hanna Fühner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2018 , Grade: 1,7
Price:
US$ 18.99
Phenomenon of brand hate. Behavioral consequences and managerial implications
Autor:in:
B.Sc. Teresa Pavelka (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,7
Price:
US$ 21.99
New Brand Strategies in the Digital Era. The Evolution of Consumers' Behaviour and its Influence on Traditional Brand Management
Autor:in:
Alena Horch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 34.99
Brand Portfolio Management. Basic principles and recent trends
Shown in context of a consumer goods company
Autor:in:
Diplom Kaufmann (FH), B.A. (hons) Frank Piotraschke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 21.99
Sustainable Brand Personalities. Die Frames von nachhaltigen Markenpersönlichkeiten auf Social Media
Autor:in:
Veronika Reim (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2022 , Grade: 1,0
Price:
US$ 34.99
Nestle's Practices in the International Marketing Management
Autor:in:
Ali Al Ghail (Author)
Subject:
Business economics - Market research
Category:
Submitted Assignment , 2022
Price:
US$ 10.99
The Changing Landscape of Brands in the Digital Age. Opportunities and Challenges
Autor:in:
Marco Berschneider (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: A-
Price:
US$ 16.99
Bedeutung von Brand Communities für die (Online-) Markenführung. Der Nutzen von Facebook Fan Pages
Autor:in:
Thomas Braun (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2011 , Grade: 1,3
Price:
US$ 46.99
Introducing Skincare by La Prairie to the Swedish Market
Autor:in:
Charlotte Brodtkorb (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2012 , Grade: 2,0
Price:
US$ 19.99
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