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theory
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The traditional communication theory and the effective use of social media in public relations. A critical reflection
Autor:in:
Maria M. (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2012 , Grade: 1,7
Price:
US$ 16.99
Konstruktivistische Ansätze in der PR-Theorie
Autor:in:
lic.phil. I Patrick Lustenberger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2003 , Grade: 6
Price:
US$ 15.99
Die Theorie der Schweigespirale im Social-Media-Zeitalter
Autor:in:
Minh Mai (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,7
Price:
US$ 16.99
PR für Tageszeitungen - Überblick über Theorie und Praxis
Autor:in:
Matthias Kießling (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2003 , Grade: 1,3
Price:
US$ 15.99
Tourismus & Werbung - Theorie & Empirie - Eine Analyse der Tourismuswerbung
Autor:in:
Catrin Neumayer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2009 , Grade: 1
Price:
US$ 16.99
Online-Werbung. Konzeptionelle Grundlagen für Praxis und Theorie
Autor:in:
Dr. Guido Leidig (Author)
,
Ruth Hirschhäuser (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Textbook , 2008
Price:
US$ 42.99
Theorie der sozialen Identität. Selbstdarstellung in sozialen und beruflichen Netzwerken
Autor:in:
Michel Neumann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2020 , Grade: 1,7
Price:
US$ 18.99
Unternehmenskommunikation. Marketingorientierte Konzepte und die Theorie der Unternehmenskommunikation von Ansgar Zerfass
Autor:in:
Katja Beitat (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2002 , Grade: 1.7
Price:
US$ 18.99
Theorie und Praxis des Werbefilms - zur Konzeption und Produktion von Werbespots
Autor:in:
Matthias Gebhard (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2002 , Grade: 1,0
Price:
US$ 0.99
Inwiefern folgt das Facebook-Targeting den Prinzipien von Edward Bernays’ Propaganda-Theorie?
Autor:in:
Judith Böttger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2017 , Grade: 1,0
Price:
US$ 16.99
Einstellungsänderung durch Werbung. Grundlagen, Theorie der Kognitiven Dissonanz und Oversufficient-Justification-Effekt
Analyse der Werbung der Marke "Rewe Regional"
Autor:in:
Jule Prescher (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1.7
Price:
US$ 18.99
Das Meat-Paradox. Untersuchung von Fleischwerbung unter Berücksichtigung der Theorie der kognitiven Dissonanz
Autor:in:
Theresa Osterkamp (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,3
Price:
US$ 16.99
Strategie in Kommunikationskonzepten
Eine Analyse von Modellen der Theorie und Praxis
Autor:in:
Josef Ranftl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2007 , Grade: Sehr gut
Price:
US$ 42.99
Viral Marketing - Epidemien im Internet
Theorie & Praxis - Virale Kampagnen für Startup-Unternehmen
Autor:in:
Robert König (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1
Price:
US$ 46.99
Strategie und Umsetzung der modernen Markenführung. Emotionales Branding mit Storytelling
Theorie und Anwendung
Autor:in:
Laxmi Angel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2021 , Grade: 1.7
Price:
US$ 18.99
Product Placement als Weg in den Kopf des Verbrauchers. Die Theorie der kognitiven Dissonanz als Erklärungsansatz
Autor:in:
Richard Bartels (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 16.99
Die Relevanz der Theorie der kognitiven Dissonanz für das Message-Design nach Moffitt bezüglich der Persuasion
Autor:in:
Peter Haberstich Haberstich (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1.5
Price:
US$ 0.99
Soundanwendungsproblematik im Hinblick auf die Anpassungsmöglichkeiten der akustischen Informationen in Webpräsenzen
Zwischen Theorie und Praxis
Autor:in:
Natalie Scheidt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2010 , Grade: 2,3
Price:
US$ 16.99
Wandel der Geschlechterrollen. Wie Familienbilder in der Werbung die persönliche Einstellung beeinflussen
Theorie und Forschung
Autor:in:
Sarah Well (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2015 , Grade: 1
Price:
US$ 18.99
Zurück in die Zukunft! - Theorie und Praxis der Kommunikation von Geschichte und Tradition als Bestandteil erfolgreicher PR deutscher Automobilunternehmen
Autor:in:
Anita Müller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2006 , Grade: 2,0
Price:
US$ 18.99
Das Schauspiel der öffentlichen Meinung auf der Bühne des SPIEGEL ONLINE
Eine Inhaltsanalyse zur Theorie der "Schreispirale" im Kontext zur Diffamierung von Flüchtlingen
Autor:in:
Anonym (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 1,0
Price:
US$ 18.99
Ethics in Public Relations
What is the purpose of professional codes in the field of PR and how effective are they?
Autor:in:
Marlena Bräu (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2010 , Grade: 1,3
Price:
US$ 6.99
The Influence of Social Media Platforms on the Consumer-Brand Engagement of Polarising Brands
Autor:in:
Eileen Werner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2022 , Grade: 1,0
Price:
US$ 42.99
Computing After Lives. The Bonding of Thanatos and Technology
Autor:in:
Henry Appleyard (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2017 , Grade: A
Price:
US$ 16.99
Vertrieb und Marketingarbeit für eine Craft Beer Brauerei. Projektbericht
Autor:in:
Thore Jöhnk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2019 , Grade: 1,7
Price:
US$ 18.99
Sexual Alias. Mediatisation of Desire in Social Network Services
Autor:in:
Henry Louis Sterling Appleyard (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2017 , Grade: A
Price:
US$ 9.99
Examining Mediatization. Literature Review, and Theoretical Guideline for Conceptualising the New ‘Me’ in New Media
Autor:in:
Henry Appleyard (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Literature Review , 2017 , Grade: A
Price:
US$ 3.99
Strategic Integrated Marketing Communication
Critical Evaluation of Current Integrated Marketing Communications Practice at the example of Lufthansa
Autor:in:
Vanessa Kemme (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2017 , Grade: 1,3
Price:
US$ 18.99
An exploratory study of advertising's role in young Indian women's desire to be fair-skinned beauties and their consumption of skin-lightening products
Autor:in:
Christina Görke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2006 , Grade: A
Price:
US$ 34.99
Social Networks and their Opinion Mining
Autor:in:
Dr Bapurao Bandgar (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Textbook , 2019
Price:
US$ 42.99
Effective advertising of films
Ten films and their official websites
Autor:in:
Nick Birch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2011 , Grade: 1.6
Price:
US$ 16.99
The demographic developments in Germany and their effects on consumer behaviour
Autor:in:
Steffen Plutz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 , Grade: 2,0
Price:
US$ 16.99
Marketing of Nike. An Analysis of Relationships with Customers and Suppliers
Autor:in:
Frank Neuhausen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012
Price:
US$ 0.99
Produktsuche via Chatbot im Onlinehandel? Eine Analyse der Einstellungen von Kundinnen und Kunden in der DACH-Region
Autor:in:
Martina Bald (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2022 , Grade: 1,0
Price:
US$ 42.99
Influence of Social Media on the Academic Performance of Students in Federal College of Education Omuku Rivers State, Nigeria
Autor:in:
Leo the Great Ebenezer Ph.D (Author)
,
Okoromah Hope (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2021 , Grade: 4.5
Price:
US$ 34.99
Influencer Advertising versus Traditional Advertising
A Comparison between two Advertising Strategies regarding their Power of Influence
Autor:in:
Anonym (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2020 , Grade: 1,0
Price:
US$ 42.99
Consumer Engagement and Creative Strategies Used by Brands on Social Media
Autor:in:
Julia Weber (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2017 , Grade: 1,3
Price:
US$ 6.99
Das FITINN-Sujet mit dem Header "Männer pfeifen keinen inneren Werten nach."
Lesarten junger Frauen, die regelmäßig Körperarbeit verrichten
Autor:in:
Jürgen Hopfgartner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 2
Price:
US$ 19.99
Product Placement Effectiveness. Implicit Recall and Brand Image at the Level of Modality
An Empirical Study in the Television Industry
Autor:in:
Hendrik Arnold (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 9.0 (out of 10)
Price:
US$ 21.99
The Relationship Marketing of Nike
Autor:in:
Christian Münch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012
Price:
US$ 0.99
Markenglaubwürdigkeit durch Gaming-Influencer auf Live-Streaming Plattformen
Eine Analyse von verschiedenen Generationen
Autor:in:
Oliver Wahl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2024 , Grade: 1.3
Price:
US$ 46.99
From the personalization of politics to the interactive policy on social media. The change of the communication paradigm
Autor:in:
Msc Political Science Julian Torres Roa (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2016 , Grade: 10
Price:
US$ 0.99
Celebrity Scandals and their Impact on Brand Image: A Study among Young Consumers
A Theoretical and Empirical Investigation
Autor:in:
Raphael Städtler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2010
Price:
US$ 42.99
Articles from functionalist and critical viewpoints in PR. A comparison
Autor:in:
Anonym (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2011 , Grade: 2,0
Price:
US$ 6.99
Smart Digital Signage
How will a retail example of a smart environment influence consumers from an environmental psychology perspective?
Autor:in:
Johan Hallen (Author)
,
Kajsa Sörlien (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: A (5,0)
Price:
US$ 21.99
Dieselthematik und Abgasmanipulationen. Adäquate Krisenreaktionsstrategien anhand der Twitterkommunikation des Volkswagenkonzerns
Autor:in:
Felicitas Schneider (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2018 , Grade: 1,0
Price:
US$ 21.99
Krisenkommunikation von Großunternehmen
Zum Einfluss ausgewählter Kommunikationsstrategien in Krisen auf die Unternehmensreputation
Autor:in:
Sarah Maulhardt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,5
Price:
US$ 21.99
The Impact of Social Media Trends on Behavioural Patterns of Youth
Autor:in:
Bangura Samuel (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2023
Price:
US$ 16.99
Internet Uses and Gratification. An Evidence from Millenials in Hyderabad
Autor:in:
Dr. Kunal Gaurav (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2019 , Grade: A
Price:
US$ 21.99
In welchen Dimensionen finden kommerzielle Aktivitäten an Schulen statt?
Eine Untersuchung anhand von Experteninterviews an Schulen in Baden-Württemberg
Autor:in:
Karoline Hirn (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 1,0
Price:
US$ 21.99
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