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Academic texts about  Starbucks

41  publications
  • Analyse und Kommunikationsstrategie am Beispiel Starbucks
    Title: Analyse und Kommunikationsstrategie am Beispiel Starbucks
    Autor:in: Celine Banerjea (Author)
    Subject: Business economics - Corporate communication
    Category: Term Paper , 2021 27 Pages , Grade: 1,3
    Catalog Number: 1217625
    Price: US$ 18.99
  • Brand-Promise and Brand-Delivery. A Study of Customer Experience Management at Starbucks in Cluj-Napoca
    Title: Brand-Promise and Brand-Delivery. A Study of Customer Experience Management at Starbucks in Cluj-Napoca
    Autor:in: Szintia Dezsi (Author)
    Subject: Business economics - Business Management, Corporate Governance
    Category: Master's Thesis , 2018 45 Pages
    Catalog Number: 461015
    Price: US$ 21.99
  • Corporate Governance Paper for Starbucks
    Title: Corporate Governance Paper for Starbucks
    Autor:in: Eric Sisco (Author)
    Subject: Business economics - Business Management, Corporate Governance
    Category: Research Paper (postgraduate) , 2012 19 Pages , Grade: 13
    Catalog Number: 279820
    Price: US$ 0.99
  • Corporate Identity und Coporate Image von Starbucks
    Theoriebasierte Analyse des Identitätsmanagement des international agierenden Unternehmens Starbucks. Die Anforderungen von interkulturellen Kommunikation
    Title: Corporate Identity und Coporate Image von Starbucks
    Autor:in: Anna Holterhus (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Term Paper (Advanced seminar) , 2013 33 Pages , Grade: 1,3
    Catalog Number: 262717
    Price: US$ 18.99
  • Corporate Social Responsibility als Teil der Unternehmenskommunikation
    Am Beispiel der Firma Starbucks Coffee Company
    Title: Corporate Social Responsibility als Teil der Unternehmenskommunikation
    Autor:in: Claire-Marie Tappert (Author)
    Subject: Business economics - Corporate communication
    Category: Term Paper , 2009 29 Pages , Grade: 2,3
    Catalog Number: 150612
    Price: US$ 18.99
  • Corporate Social Responsibility am Beispiel Fair Trade
    Auswirkung auf Image und Ertragskraft eines Unternehmens
    Title: Corporate Social Responsibility am Beispiel Fair Trade
    Autor:in: Benjamin Ruh (Author)
    Subject: Business economics - Business Management, Corporate Governance
    Category: Research Paper (undergraduate) , 2013 40 Pages , Grade: 1,0
    Catalog Number: 355401
    Price: US$ 19.99
  • Darstellung der Unternehmensethik der Starbucks Corporation
    Title: Darstellung der Unternehmensethik der Starbucks Corporation
    Autor:in: Dorothee Schröder (Author)
    Subject: Business economics - Business Ethics, Corporate Ethics
    Category: Term Paper , 2015 19 Pages , Grade: 2,7
    Catalog Number: 343197
    Price: US$ 18.99
  • Darstellung der Unternehmensstrategie der Starbucks Corporation
    Title: Darstellung der Unternehmensstrategie der Starbucks Corporation
    Autor:in: Dorothee Schröder (Author)
    Subject: Business economics - Business Management, Corporate Governance
    Category: Term Paper , 2015 20 Pages , Grade: 2,3
    Catalog Number: 343196
    Price: US$ 18.99
  • Die Internationalisierung eines Dienstleistungsunternehmens. Eine theoretische und praktische Untersuchung der Managementprozesse
    Title: Die Internationalisierung eines Dienstleistungsunternehmens. Eine theoretische und praktische Untersuchung der Managementprozesse
    Autor:in: Marco Harfner (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2015 94 Pages , Grade: 1,7
    Catalog Number: 448513
    Price: US$ 42.99
  • Die Rechtsänderungen durch die ATAD-Richtlinien. Steuergestaltung durch umgekehrt hybride Gestaltungen
    Title: Die Rechtsänderungen durch die ATAD-Richtlinien. Steuergestaltung durch umgekehrt hybride Gestaltungen
    Autor:in: Robin Nill (Author)
    Subject: Law - Tax / Fiscal Law
    Category: Bachelor Thesis , 2022 44 Pages , Grade: 12
    Catalog Number: 1284841
    Price: US$ 21.99
  • Die Steuervermeidungspraktiken der Großkonzerne. Gewinnverteilung und Steueroasen von Starbucks und Co.
    Title: Die Steuervermeidungspraktiken der Großkonzerne. Gewinnverteilung und Steueroasen von Starbucks und Co.
    Autor:in: Nils Peters (Author), Yannick Dammann (Author)
    Subject: Business economics - Accounting and Taxes
    Category: Research Paper (undergraduate) , 2014 19 Pages
    Catalog Number: 338801
    Price: US$ 18.99
  • Differentiation as the key to success. A marketing plan for Starbucks
    Title: Differentiation as the key to success. A marketing plan for Starbucks
    Autor:in: Katharina Reinhard (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Term Paper (Advanced seminar) , 2015 49 Pages , Grade: 1,3
    Catalog Number: 317847
    Price: US$ 21.99
  • Eine Starbucks-Logo Analyse. Zielt die Entwicklung des Starbucks-Logos auf vereinfachte Strukturen?
    Title: Eine Starbucks-Logo Analyse. Zielt die Entwicklung des Starbucks-Logos auf vereinfachte Strukturen?
    Autor:in: Celina Thomas (Author)
    Subject: Design (Industry, Graphics, Fashion)
    Category: Term Paper , 2021 30 Pages , Grade: 1,3
    Catalog Number: 1157904
    Price: US$ 18.99
  • Ethical Leadership and Starbucks
    Title: Ethical Leadership and Starbucks
    Autor:in: Anonym (Author)
    Subject: Business economics - Business Ethics, Corporate Ethics
    Category: Presentation (Elaboration) , 2019 10 Pages , Grade: 1,3
    Catalog Number: 542401
    Price: US$ 3.99
  • Four Realms of a Customer Service
    Title: Four Realms of a Customer Service
    Autor:in: Joe Wessh (Author)
    Subject: Business economics - Business Management, Corporate Governance
    Category: Essay , 2018 6 Pages , Grade: 3.9
    Catalog Number: 494054
    Price: US$ 6.99
  • How different channels engage consumers from various psychological perspectives. A case study of Starbucks, Coca-Cola, and Nestle
    Title: How different channels engage consumers from various psychological perspectives. A case study of Starbucks, Coca-Cola, and Nestle
    Autor:in: Armstrong Odiwuor (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Case Study , 2024 17 Pages , Grade: A
    Catalog Number: 1453247
    Price: US$ 18.99
  • How Starbucks uses the marketing mix to achieve competitive advantages in the UK
    Title: How Starbucks uses the marketing mix to achieve competitive advantages in the UK
    Autor:in: Anonym (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Term Paper , 2012 44 Pages , Grade: 1,0
    Catalog Number: 284888
    Price: US$ 21.99
  • Integration von Social Media Aktivitäten im Rahmen der Kommunikationspolitik am Beispiel der Starbucks Corporation
    Title: Integration von Social Media Aktivitäten im Rahmen der Kommunikationspolitik am Beispiel der Starbucks Corporation
    Autor:in: Matthias Schmidt (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Seminar Paper , 2016 28 Pages , Grade: 1,3
    Catalog Number: 459994
    Price: US$ 19.99
  • Kaffeehaus versus Coffee House
    Ein Vergleich zwischen dem Wiener Kaffeehaus und der Coffee House Kette Starbucks
    Title: Kaffeehaus versus Coffee House
    Autor:in: Milena Wälder (Author)
    Subject: Cultural Studies - European Studies
    Category: Seminar Paper , 2014 58 Pages , Grade: 1,0
    Catalog Number: 293555
    Price: US$ 21.99
  • Kommunikationskampagne für die "Starbucks Coffee Deutschland GmbH"
    Zielgruppe: Konsumenten
    Title: Kommunikationskampagne für die "Starbucks Coffee Deutschland GmbH"
    Autor:in: Andreas Kohn (Author)
    Subject: Communications - Media Economics, Media Management
    Category: Term Paper , 2012 38 Pages , Grade: 1,0
    Catalog Number: 230063
    Price: US$ 18.99
  • Marketing Mix of Starbucks
    Title: Marketing Mix of Starbucks
    Autor:in: Kathl Morgenstern (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Essay , 2009 6 Pages , Grade: 2.6
    Catalog Number: 148309
    Price: US$ 6.99
  • PESTLE-Analyse. Ein Modell der makroökonomischen Umweltanalyse
    Title: PESTLE-Analyse. Ein Modell der makroökonomischen Umweltanalyse
    Autor:in: Pascal Gerard Contursi (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Term Paper , 2015 23 Pages
    Catalog Number: 310702
    Price: US$ 19.99
  • Social Media Marketing als strategisches Kommunikationskonzept und Instrument zur Kundenbindung bei der Marke "Starbucks"
    Title: Social Media Marketing als strategisches Kommunikationskonzept und Instrument zur Kundenbindung bei der Marke "Starbucks"
    Autor:in: Nicole Basse (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Diploma Thesis , 2011 82 Pages , Grade: 1,7
    Catalog Number: 180176
    Price: US$ 34.99
  • Social Media Plattformen als integrierter Bestandteil der Unternehmenskommunikation am Beispiel von Starbucks
    Title: Social Media Plattformen als integrierter Bestandteil der Unternehmenskommunikation am Beispiel von Starbucks
    Autor:in: Alexej Antropov (Author), René Biniossek (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Seminar Paper , 2010 34 Pages , Grade: 1,3
    Catalog Number: 169858
    Price: US$ 18.99
  • Starbucks and their CSR activities
    Title: Starbucks and their CSR activities
    Autor:in: Maximilian Sidorowicz (Author)
    Subject: Business economics - Business Ethics, Corporate Ethics
    Category: Essay , 2021 10 Pages , Grade: 1,0
    Catalog Number: 1322216
    Price: US$ 6.99
  • Starbucks auf globalem Expansionskurs. Eine Beurteilung der aktuellen Entwicklung in der Kooperation zwischen Marché und Starbucks
    Title: Starbucks auf globalem Expansionskurs. Eine Beurteilung der aktuellen Entwicklung in der Kooperation zwischen Marché und Starbucks
    Autor:in: Armin Stühler (Author)
    Subject: Business economics - Operations Research
    Category: Research Paper (undergraduate) , 2017 20 Pages , Grade: 1,0
    Catalog Number: 437844
    Price: US$ 18.99
  • Starbucks Business Case Study
    Title: Starbucks Business Case Study
    Autor:in: M.B.A. Nihat Canak (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Research Paper (undergraduate) , 2006 8 Pages , Grade: 1.0
    Catalog Number: 64773
    Price: US$ 6.99
  • Starbucks International Strategy
    Title: Starbucks International Strategy
    Autor:in: Christine Nyandat (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Academic Paper , 2019 8 Pages
    Catalog Number: 502243
    Price: US$ 6.99
  • Starbucks Market Plan
    Title: Starbucks Market Plan
    Autor:in: Business Administrator Mutinda Jackson (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Essay , 2017 7 Pages , Grade: 1.0
    Catalog Number: 430934
    Price: US$ 6.99
  • Starbucks. Der Aufbau zu einer Weltmarke
    Title: Starbucks. Der Aufbau zu einer Weltmarke
    Autor:in: Erik Frank (Author)
    Subject: Business economics - General
    Category: Seminar Paper , 2007 22 Pages , Grade: 1,3
    Catalog Number: 83148
    Price: US$ 19.99
  • Starbucks. Evolution of the Company's Marketing Plan
    Title: Starbucks. Evolution of the Company's Marketing Plan
    Autor:in: Fotini Mastroianni (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Term Paper , 2010 13 Pages
    Catalog Number: 345121
    Price: US$ 18.99
  • Starbucks. International Business Concept and Starbucks in Germany
    Title: Starbucks. International Business Concept and Starbucks in Germany
    Autor:in: Peter Strehle (Author), Michael Cruickshank (Author)
    Subject: Business economics - General
    Category: Term Paper , 2004 40 Pages , Grade: 1 (A)
    Catalog Number: 32098
    Price: US$ 19.99
  • The concept of "psychic distance" and its meaning for the global activity of small, medium, large sized businesses operating in foreign markets
    Title: The concept of "psychic distance" and its meaning for the global activity of small, medium, large sized businesses operating in foreign markets
    Autor:in: Master of Arts Daniel Korte (Author)
    Subject: Politics - Topic: Globalization, Political Economics
    Category: Research Paper (undergraduate) , 2016 30 Pages , Grade: 1,7
    Catalog Number: 370223
    Price: US$ 18.99
  • The Effect of Unique Selling Propositions on a Company's Success. The Examples of "Starbucks" and "Amazon"
    Title: The Effect of Unique Selling Propositions on a Company's Success. The
Examples of "Starbucks" and "Amazon"
    Autor:in: Elisabeth Schulz (Author)
    Subject: Business economics - Market research
    Category: Term Paper , 2020 18 Pages
    Catalog Number: 1137312
    Price: US$ 16.99
  • The Idea Behind the Starbucks Experience
    The Main Elements of Starbucks' Strategic Diamond
    Title: The Idea Behind the Starbucks Experience
    Autor:in: Nadine Pahl (Author)
    Subject: Business economics - Operations Research
    Category: Research Paper (undergraduate) , 2008 46 Pages , Grade: 1,0
    Catalog Number: 124546
    Price: US$ 21.99
  • The Management Structure of Starbucks Coffee
    Title: The Management Structure of Starbucks Coffee
    Autor:in: Oliver Tumbo (Author)
    Subject: Business economics - Business Management, Corporate Governance
    Category: Research Paper (undergraduate) , 2020 15 Pages , Grade: N/A
    Catalog Number: 966962
    Price: US$ 7.99
  • The Starbucks Brand
    Branding
    Title: The Starbucks Brand
    Autor:in: Silke Specht (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Research Paper (undergraduate) , 2009 23 Pages , Grade: 1,7
    Catalog Number: 232182
    Price: US$ 18.99
  • The Starbucks Company. Success Strategy And Expansion Problems
    Title: The Starbucks Company. Success Strategy And Expansion Problems
    Autor:in: Christian Mangold (Author)
    Subject: Business economics - Business Management, Corporate Governance
    Category: Essay , 2010 5 Pages , Grade: 1,3
    Catalog Number: 159596
    Price: US$ 6.99
  • The Starbucks Corporation: past, present and future
    Title: The Starbucks Corporation: past, present and future
    Autor:in: DI Dr Thomas Strutzmann (Author)
    Subject: Business economics - Economic and Social History
    Category: Examination Thesis , 2005 45 Pages , Grade: 1
    Catalog Number: 186060
    Price: US$ 21.99
  • Unternehmensanalyse der Starbucks Corporation
    Title: Unternehmensanalyse der Starbucks Corporation
    Autor:in: Nicole Dopfer (Author)
    Subject: Business economics - Investment and Finance
    Category: Seminar Paper , 2007 56 Pages , Grade: 1,0
    Catalog Number: 82306
    Price: US$ 21.99
  • Web design in high and low context cultures
    An analysis of Starbucks’ websites in the German and Korean markets
    Title: Web design in high and low context cultures
    Autor:in: Martina Cimminiello (Author)
    Subject: Communications - Intercultural Communication
    Category: Term Paper , 2020 18 Pages , Grade: 1,0
    Catalog Number: 989794
    Price: US$ 16.99
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