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German Studies - Modern German Literature
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History of Germany - 1848, Empire, Imperialism
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History of Germany - World War I, Weimar Republic
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English Language and Literature Studies - Linguistics
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Psychology - Developmental Psychology
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German Studies - Genres
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Economics - Finance
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American Studies - Culture and Applied Geography
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Health - Miscellaneous
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Interpreting / Translating
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Pedagogy - Social pedagogy
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Design (Industry, Graphics, Fashion)
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Politics - Region: Africa
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Art - Art Theory, General
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Organisation and administration - Miscellaneous
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Business economics - Economic and Social History
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Politics - Topic: International Organisations
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Communications - Specialized communication
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Computer Science - Internet, New Technologies
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Geography / Earth Science - Physical Geography, Geomorphology, Envi...
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Law - Civil / Private, Trade, Anti Trust Law, Business Law
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History of Europe - Ages of World Wars
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Psychology - Media Psychology
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Latin
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Politics - Topic: Globalization, Political Economics
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Romance Studies - Latin American Studies
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Politics - History of Political Systems
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Didactics - Politics, Political Education
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Sociology - War and Peace, Military
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Business economics - Information Management
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Sport - Theory and Practice
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Politics - Other International Politics Topics
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Pedagogy - Reform Pedagogics
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Scandinavian Languages
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Politics - Environmental Policy
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Psychology - Personality Psychology
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Geography / Earth Science - Economic Geography
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Sport - Sport Sociology
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Latin philology - Medivial and Modern Latin
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Theology - Islamic theology
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Law - Public Law / Constitutional Law / Basic Rights
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Sport - Sport Medicine, Therapy, Nutrition
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Politics - Topic: Public International Law and Human Rights
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Sport - Sport Psychology
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Sport - Kinematics and Training Theory
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Business economics - Trade and Distribution
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Philosophy - General Essays, Eras
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Didactics for the subject French - Pedagogy, Literature Studies
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Law - Miscellaneous
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Pedagogy - Inclusion
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Sociology - Law and Delinquency
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Politics - Topic: German Foreign Policy
(7)
Law - Criminal process, Criminology, Law Enforcement
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Politics - Region: Middle and South America
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Economics - Monetary theory and policy
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Engineering - Industrial Engineering and Management
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Geography / Earth Science - Regional Geography
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Economics - Other
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Law - Comparative Legal Systems, Comparative Law
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Computer Science - Applied
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Psychology - Miscellaneous
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History - Africa
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Didactics - Regional History and Geography
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Sport - Sport History
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Geography / Earth Science - Miscellaneous
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Orientalism / Sinology - Islamic Studies
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Didactics for the subject German - Discussion and Essays
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Literature - Medieval Literature
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World History - Antiquity
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Philosophy - Philosophy Beyond Occidental Tradition
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Orientalism / Sinology - Arabistic
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Biology - Diseases, Health, Nutrition
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Education - Reading Instruction
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Romance Studies - Interdisciplinary
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Economics - Macro-economics, general
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Engineering - Mechanical Engineering
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Jewish Studies
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Book Science
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Psychology - Diagnostics
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Psychology - Intelligence and Learning Psychology
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History - Asia
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Didactics - Business economics, Economic Pedagogy
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Economics - History
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Health - Nutritional Science
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Communications - Ethics in the Media
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Economics - Micro-economics
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History of Europe - Europe in the Cold War
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French Studies - Culture
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Library Science, Information- / Documentation Science
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Law - Civil / Private / Law of Obligation / Property Law
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Indology
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Geography / Earth Science - Geology, Mineralogy, Soil Science
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World History - Modern History
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Leadership and Human Resources - Leadership
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English Language and Literature Studies - Comparative Literature
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Politics - Region: Russia
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Werte durch Worte. Eine vergleichende Analyse der Corporate Language in den Kundenzeitschriften von Alnatura und tegut…
Autor:in:
Bachelor of Arts Ann-Christin Helmke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: 1,0
Price:
US$ 17.99
Werbepsychologie, Brand Management, Neuromarketing und Trojanisches Marketing
Autor:in:
Manuela Jandl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022 , Grade: 1
Price:
US$ 15.99
Die menschliche Intelligenz in Hinblick auf werbegestalterische Maßnahmen. Eine evolutorische Entwicklung
Autor:in:
Tobias Essig (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2005 , Grade: 2,0
Price:
US$ 14.99
Analyse des Nike Werbespots zur WM 2010 vor dem Hintergrund der Kommunikationstheorie Paul Watzlawicks
Autor:in:
Benjamin Kohtz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2011 , Grade: 1,7
Price:
US$ 15.99
Trendsetter - Trendentdecker? Der Umgang von PR-Agenturen mit künftigen Umwelten
Autor:in:
Dipl.-Soz. Tina Glockmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2007 , Grade: 1,7
Price:
US$ 36.99
Der Schlüssel zum Erfolg: Zielführend kommunizieren
Missverständnisse vermeiden und motivieren
Autor:in:
Hans-Jürgen Borchardt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2010
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Das Modell von Carl Hundhausen
Autor:in:
Boyana Marinova (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2009 , Grade: 1,3
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Wie entsteht ein Trend?
Autor:in:
Fleur Cannas (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2007 , Grade: 1,7
Price:
US$ 18.99
Cancel Culture und ihre Auswirkungen auf die Meinungsfreiheit. Die Verantwortung von Prominenten in den sozialen Medien
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 1,0
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Social-Media-Marketing in der Bekleidungsbranche. Das Unternehmen "Herrenaustatter.de"
Autor:in:
Fabian Fehrenbach (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022 , Grade: 1,3
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Der Prosumer als Influencer. Wie Influencer durch Bilder die Wahrnehmung des Individuums beeinflussen können
Autor:in:
Manuel Walter Cichos (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2019 , Grade: 1,3
Price:
US$ 15.99
Kosmetikwerbung auf Instagram. Diskurslinguistische Betrachtung der Nachhaltigkeitskommunikation
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2022 , Grade: 1,0
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Diskurse um die Glaubwürdigkeit von Influencern
Der dokumentarische Zweifel auf Social Media
Autor:in:
Mia Maier-Bode (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2022 , Grade: 2,0
Price:
US$ 13.99
Die Nutzung jugendsprachlicher Elemente in den Medien. Erreicht die Werbung ihre Zielgruppe?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2019 , Grade: 1,3
Price:
US$ 17.99
Instrumentalisierung der Raumsemantik in Greenpeace Werbespots
Autor:in:
Christina Haupt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2019 , Grade: 1,00
Price:
US$ 20.99
Image-Events für umweltaktivistische Organisationen
Die optimale Strategie, um die intendierte Message an das Publikum zu übertragen?
Autor:in:
Philipp Durillo Quiros (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2017 , Grade: 3,0
Price:
US$ 14.99
Instagram als Marketinginstrument für Start-ups. Funktionen, Zielgruppen und Erfolgsmessung
Autor:in:
Robert Neubauer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Textbook , 2019
Price:
US$ 41.99
Erstellung eines Kommunikationskonzeptes im Bereich Pull Marketing für die Traffic-Generierung einer Website
Autor:in:
Lilly Sarisakal (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2018 , Grade: 1,3
Price:
US$ 17.99
Product Placement. Vermittlung von Werbebotschaften durch parasoziale Interaktionen & Beziehungen
Auswirkungen der fiktiven Medienwelt auf RezipientInnen
Autor:in:
Sophie Marie Scharner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 2
Price:
US$ 20.99
Unterschiede bei den Marketingstrategien von Luxus- und Alltagsmarken
Vergleich zwischen zwei Unternehmensprofilen auf Facebook
Autor:in:
Asya Kovatchka (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 2
Price:
US$ 22.99
Erstellung eines Online-Kommunikationskonzepts für den Energiekonzern E.ON
Autor:in:
Bijan Khosravani (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2013 , Grade: 1,0
Price:
US$ 0.99
Web 2.0 als neues Element der Kundenkommunikation
Soziale Medien und Kundenverhalten
Autor:in:
Markus Huber (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2012 , Grade: sehr gut
Price:
US$ 36.99
Liebeserklärungen in der Werbung
Versuche emotionaler Ansprache in neuerer Werbung und ihre Funktion für die Konzeption und Positionierung von Marken
Autor:in:
Julia Liedtke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2005 , Grade: 1,0
Price:
US$ 36.99
Die aktuelle Bedeutung visueller Medien zur zielgenauen Beeinflussung der Kaufabsicht von Luxusmarken in der deutschen Bekleidungsbranche
Autor:in:
Homayoun Karim (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2013 , Grade: 1,0
Price:
US$ 56.99
Ambiguisierung als Sprachspiel in der deutschen Werbung der Gegenwart
Untersuchung anhand aktueller Werbeanzeigen und Werbespots
Autor:in:
Alexander Gehringer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2006 , Grade: 1,7
Price:
US$ 48.99
Standardisierung vs. Differenzierung als zentrales Entscheidungsproblem bei interkultureller Werbung, dargestellt am Beispiel von Deutschland und Mexiko
Autor:in:
Bettina Rossmeisl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 41.99
Mediaplanung. Inhalt , Bedeutung, Beispiele
Autor:in:
Fabian Schmied (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2011 , Grade: 1,3
Price:
US$ 16.99
Anzeigenwerbung zwischen Print und Online
Im Wandel der Zeit(ung)
Autor:in:
Volker Zepperitz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 1,3
Price:
US$ 14.99
Die Institutionalisierung der Online Relations im Unternehmen: Best & Worst Practices aus dem B2B und B2C Bereich
Autor:in:
Stephanie Julia Winkler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 , Grade: 1,30
Price:
US$ 17.99
Skills im Projektmanagement - Teamarbeit
Autor:in:
MMag. Catrin Neumayer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2010 , Grade: 1,0
Price:
US$ 16.99
Auswahlmethoden für Testimonials in der Werbung
Bestimmung eines geeigneten Prominenten in der Werbung
Autor:in:
Daniela Scheele (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1,7
Price:
US$ 36.99
Sponsoring an Schulen: Analyse des deutschen Status Quo mit transatlantischem Ausblick auf die Verhältnisse in den Vereinigten Staaten
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 , Grade: 1,5
Price:
US$ 36.99
Social Media Marketing in der Sportartikelindustrie bei Adidas und Nike. Das Marketingpotential von Facebook
Autor:in:
Georg Dreher (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99
Advergaming für Kinder
Eine empirische Studie über die Wahrnehmung und Akzeptanz von Werbespielen durch Kinder
Autor:in:
Mag. Vera Rainer (Author)
,
Claudia Maier (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1
Price:
US$ 41.99
Produkteinführungsstrategie bei Apple in den USA und Deutschland
Am Beispiel iPhone
Autor:in:
Dipl.-Kfm. (FH) Christoph Busch (Author)
,
Dipl.-Kff. (FH) Claudia Feickert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Scientific Essay , 2008
Price:
US$ 16.99
Der Stunt in der Filmwerbung
Autor:in:
Patrick Assmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2008 , Grade: 2
Price:
US$ 14.99
Abgrenzung der drei Typen öffentlicher Kommunikation: Public Relations, Werbung und Journalismus
Autor:in:
M.A. Kathleen Deutschmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2000 , Grade: 1,3
Price:
US$ 15.99
Öffentlichkeitsarbeit in Randsportarten. Das Beispiel Ringkampfsport.
Autor:in:
Benedict Rehbein (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2006 , Grade: 2,7
Price:
US$ 44.99
Werbewirkungsforschung
Autor:in:
Stefanie Huland (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2001 , Grade: 1,0
Price:
US$ 15.99
Praktisches Kundenbindungsmanagement
Am Beispiel der Karlsruher Messe und Kongress GmbH
Autor:in:
Dipl.-Betriebswirtin Nadine Weber (Author)
,
Sandra Otto (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2004 , Grade: 1,0
Price:
US$ 44.99
Der Herr der Ringe - Vom Kult-Buch zum Merchandising-Erfolg - Eine Betrachtung der wirtschaftlichen Verwertung eines Bestsellers und erfolgreichen Films
Autor:in:
Maren Herbst (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2005 , Grade: 1,0
Price:
US$ 17.99
Neue Werbung - Entwicklung und Gegenwart der ostdeutschen Werbewelt
Autor:in:
Christoph Sülzer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2004 , Grade: 1,2
Price:
US$ 17.99
Das Rezept erfolgreicher Presse- & PR-Arbeit - An den Beispielen FC Schalke 04 (Sender), radio ffn (Rezipient)
Autor:in:
Matthias J. Milberg (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2004 , Grade: 2,3
Price:
US$ 15.99
Gemeinsamkeiten und Unterschiede von Public Relations, Werbung und Journalismus als Typen öffentlicher Kommunikation.
Autor:in:
Karin Aldinger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2002 , Grade: 1,7
Price:
US$ 15.99
Der PR-Planungsprozess - ein kurzer Überblick
Autor:in:
Katharina Wilsdorf (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2001 , Grade: 1,7
Price:
US$ 15.99
Der Europäische Binnenmarkt. Ein kurzer Überblick
Autor:in:
Antje Visser (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 1999 , Grade: 2
Price:
US$ 15.99
Life is live - Die inszenierte Realität oder die reale Inszenierung am Beispiel des AXE-Werbespots ideal women
Autor:in:
Daniel Büchner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2002 , Grade: 1,3
Price:
US$ 17.99
Luxury Branding. Was macht eine Marke zur Luxusmarke?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,3
Price:
US$ 36.99
Die Werbung und ihre manipulativen Methoden
Was ist Werbung und durch welche Techniken nimmt sie Einfluss auf das Kaufverhalten des Konsumenten?
Autor:in:
Marie Leukel (Author)
,
Isabel Schönmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2015 , Grade: 1,0
Price:
US$ 17.99
Der Einsatz und die Bedeutung von Twitter im US-amerikanischen Wahlkampf. Barack Obamas Wahlkampfkampagne 2012
Autor:in:
Leonie Eißele (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2013 , Grade: 1,0
Price:
US$ 15.99
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