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Kampagnenoptimierung bei kleinen und mittleren Filialbanken mittels Produktaffinitätsschätzungen
Autor:in:
Nils Passau (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2009 , Grade: 1,7
Price:
US$ 36.99
Grundlagen und aktuelle Erkenntnisse des Neuromarketing und mögliche Anwendungen bei einem Online Reiseportal
Am Beispiel HolidayCheck mit Fokus auf den Unterschied zwischen B2B und B2C
Autor:in:
Catharina Kern (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99
Imagewirkung des Sponsoring von Fußballarenen
Eine empirische Studie
Autor:in:
Alexander Schütz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 1,0
Price:
US$ 41.99
Die zielgerichtete Ansprache von LOHAS im MICE-Segment der Stadthotellerie
Autor:in:
Dominik Nadolski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2010 , Grade: 1,0
Price:
US$ 36.99
Public to Private. Implikationen für den dt. Kapitalmarkt vor dem Hintergrund des neuen Übernahmegesetzes
Autor:in:
Alexander Schlicher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2001 , Grade: 1
Price:
US$ 36.99
Einsatzmöglichkeiten von Social Media im Detailhandel und am Point of Sale
Autor:in:
Bruno Petrino (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 5.6
Price:
US$ 44.99
Verhaltenswissenschaftliche Grundlagen des Gender-Marketing im Einzelhandel
Autor:in:
Dagmar Cyrklaff (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015
Price:
US$ 36.99
Likes, Shares und Glaubwürdigkeit. Erfolgsfaktoren des Influencer Marketings
Autor:in:
Serafin Sivcak (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,7
Price:
US$ 36.99
Product Placement auf YouTube. Effizientes Influencer-Marketing oder an der Grenze zur Schleichwerbung?
Autor:in:
Annabell Domke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,9
Price:
US$ 33.99
Games als Werbeträger. Potentiale und Risiken aus Unternehmenssicht
Autor:in:
Tim Endter (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 2,0
Price:
US$ 31.99
Modernes nachhaltiges Personalmanagement und die Corporate Social Responsibility
Macht eine Implementierung der CSR in kleinen und mittelständischen Unternehmen Sinn?
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,3
Price:
US$ 31.99
Erfolgsfaktoren der Digitalisierung in der Markenführung
Anhand ausgewählter Fallstudien
Autor:in:
Vera Schwaiger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 1,3
Price:
US$ 41.99
Die Bedeutung der Emotionalisierung für Warenhäuser
Eine Analyse der Erfolgspotenziale und Herausforderungen
Autor:in:
Julien Schild (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2014 , Grade: 2,7
Price:
US$ 33.99
Digitaler Wandel im B2B-Vertrieb. Die Bedeutung des E-Commerce am Beispiel des Baugeräte-Fachhandels
Autor:in:
Kai Ziegler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 2,5
Price:
US$ 36.99
Die Einführung der kundenspezifischen Preisfindung bei einer Tiefkühl-Heimservice Firma unter Zugrundelegung der theoretischen Möglichkeiten der Preisdifferenzierung
Autor:in:
Mag. Christian Schaper (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2004 , Grade: 2,0
Price:
US$ 31.99
Verhaltensökonomie. Wirkung psychologischer Trigger in Facebook-Werbeanzeigen anhand des Beispiels der Verlustaversion
Autor:in:
Gabriela Oliveira Correa (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 2,0
Price:
US$ 31.99
Auswirkungen des dynamisch veränderten Kaufverhaltens auf das Multi Channel Marketing sowie die Rolle von Empfehlungen zur Beeinflussung des Kaufverhaltens
Eine empirische Analyse
Autor:in:
Jens Hassler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2015 , Grade: 1,3
Price:
US$ 41.99
Ein Image in der Krise. Zum Einfluss der Volkswagen-Affäre auf das Unternehmensimage
Autor:in:
S. Wolff (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 42.99
Brennstoffzellenfahrzeuge in Hessen. Konzept zur Messung der Kundenzufriedenheit und Implikationen für die Markteinführung
Strategisches Marketing
Autor:in:
Fabian Demuth (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,3
Price:
US$ 30.99
Einfluss des digitalen Einkaufs auf Marken. Entwicklung von Marketingmaßnahmen zur Bindung der Konsumentenkaufkraft an den Standort
Autor:in:
Sven Schneider (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,7
Price:
US$ 41.99
Markenführung in Buchverlagen
Die Besonderheiten von Medium und Branche sowie deren Auswirkungen auf die Markenführung mit einer Situationsanalyse des Kinder- und Jugendbuchsegments
Autor:in:
Lena Augustin (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 , Grade: 1,0
Price:
US$ 36.99
Social Media für Startups in der Schmuckbranche
Autor:in:
Marco Conrad (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 2,0
Price:
US$ 33.99
Zielgruppe weibliche LOHAS. Wie DOB-Unternehmen eine ökologisch-nachhaltige Supply Chain kommunizieren können
Autor:in:
Lea Ogertschnigg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,7
Price:
US$ 36.99
Eine quantitative Forschung zur Bestimmung von Erfolgsfaktoren des Influencer Marketings mit anschließender Indexerstellung zur Identifikation unternehmensrelevanter Meinungsführer
Influencer Marketing. Mehr als nur ein Modebegriff!
Autor:in:
Jessica Buch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 1,3
Price:
US$ 36.99
Customer Journey und User Experience beim Online-Shopping
Eco Fashion und konventionelle Marken im Vergleich
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 1,7
Price:
US$ 30.99
Die Neuerfindung des stationären Einzelhandels und die Entwicklung zukunftsfähiger Geschäftsmodelle im Zeitalter digitaler Plattformen
Autor:in:
Christopher Nobbe (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 30.99
Wirksamkeit von Mikro-Influencern in der Verkaufsförderung am Fallbeispiel eines Startup-Onlineshops für Sportbekleidung
Mikro-Influencer im Social Media Marketing
Autor:in:
Alexander Voigt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018
Price:
US$ 36.99
Erfolgsfaktoren des selektiven Demarketings. Eine qualitative Untersuchung
Autor:in:
Jassir Qushta (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 , Grade: 2,0
Price:
US$ 36.99
Der Einfluss von kognitivem Vergnügen auf die Akzeptanz und den Nutzungsgrad von standortbasiertem Marketing
Autor:in:
Annika Turski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017
Price:
US$ 36.99
Präferenzen von Studierenden im Hinblick auf Mobilitätsformen
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 2,0
Price:
US$ 30.99
Die Relevanz von Online-Marketing-Aktivitäten für Start-ups im Rahmen des Entrepreneurial Marketing
Autor:in:
Justus Langer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 2,3
Price:
US$ 32.99
Markterschließungsstrategien deutscher Unternehmen in der VR China
Ein Branchenvergleich
Autor:in:
Florian Frankenbach (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2018 , Grade: 1,3
Price:
US$ 30.99
Beschwerdemanagement als Instrument der Kundenbindung
Ein Konzept des Lebensmitteleinzelhändlers LIDL
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,7
Price:
US$ 36.99
Onlineshopping. Konsumentenverhaltens bei personalisierten Empfehlungen und Popularitätsinformationen
Ein Szenario-Experiment
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 30.99
Herausforderungen, Möglichkeiten und Grenzen für die Etablierung und Vermarktung einer neuen Eventlocation. Kritische Analyse und Entwicklung eines Marketingkonzepts
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,7
Price:
US$ 35.99
Mobile soziale Medien als Marketing-Instrument. Wirkung von unternehmensbezogenen Inhalten in Instagram auf das Konsumenten-Engagement
Autor:in:
Paula Schmitz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 1,7
Price:
US$ 30.99
Unternehmen in der Krise. Wirkung einer Entschuldigung in einer vermeidbaren Krisensituation
Ein Vergleich der Krisenkommunikationsstrategie "Apology" mit äquivalenten Strategien
Autor:in:
Leona Engelen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 1,7
Price:
US$ 36.99
Die Wirkung von Produktplatzierungen durch Influencer auf Instagram. Eine empirische Untersuchung mit Hilfe von Partial Least Squares (PLS)
Autor:in:
Evelyn Bugla (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 1,7
Price:
US$ 46.99
Unternehmensnews und Konsumentenreaktionen. Eine empirische Analyse von Facebook-Posts der DFB
Autor:in:
Mateus Kudrewicz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 2,0
Price:
US$ 36.99
Empirische Untersuchung von Konsumentenentscheidungen auf Grundlage der Prospect-Theorie
Autor:in:
Claudia Schiefler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 1,0
Price:
US$ 40.99
Identitätsbasierte Markenführung im Online-Kontext. Verhaltensrelevanz von Identität "versus" Kommunikations- und Distributionskanäle
Autor:in:
Salma Yousaf (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 1,3
Price:
US$ 36.99
Performance Marketing als zentraler Baustein von Onlinemarketingstrategien
Handlungsempfehlung am Beispiel des Onlineshops OGNX
Autor:in:
Marija Vukadin (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 , Grade: 1,7
Price:
US$ 30.99
Möglichkeiten der Kommunikation im Rahmen des Marketings zur Kundengewinnung
Dargestellt am Beispiel eines Beratungsunternehmens in der Gründungsphase
Autor:in:
Diplom-Kauffrau (FH) Regina Hofmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2012 , Grade: 1,8
Price:
US$ 36.99
Wesentliche Herausforderungen im Hinblick auf die Entwicklung von Employer Branding in mittelständischen Unternehmen
Autor:in:
Anika Stünkel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,3
Price:
US$ 36.99
Mitarbeiterinformation im Unternehmen. Eine empirische Analyse an Mitarbeitern und Führungskräften des IKEA-Einrichtungshauses Berlin-Spandau
Autor:in:
Nadine Funke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 , Grade: 2,0
Price:
US$ 36.99
Sind Guerilla Marketing-Aktionen schlechter als ihr Ruf?
Eine kausalanalytische Betrachtung der Erfolgsfaktoren und Gefahrenpotentiale im Guerilla-Wirkungsmodell
Autor:in:
Thomas Backes (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 41.99
Internes Marketing. Entwicklung eines Marketing- & Kommunikationskonzeptes für den Stabsbereich Corporate Finance der J&M Management Consulting AG
Autor:in:
Tina Oechsler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 , Grade: 2,1
Price:
US$ 25.99
Die Rolle der Mobile Devices im Zuge des Kaufprozesse
Autor:in:
Jonas Gerlach (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,3
Price:
US$ 36.99
Erfolgspotenziale des inhabergeführten Einzelhandels durch den Vertrieb von Nischenprodukten
Autor:in:
Denise Friedrich (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 2,0
Price:
US$ 30.99
Die Health Claim Verordnung und ihre Auswirkungen auf das Marketing von Konsumgüterunternehmen
Autor:in:
Katharina Buschjäger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
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