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Academic texts about CRM
294 publications
Page 4 of 6
Existenzgründermarketing im Dienstleistungssektor
Autor:in:
Maxim Ott (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2009 23 Pages , Grade: 1,7
Catalog Number:
134230
Price:
US$ 19.99
Exit-Management
Autor:in:
Andreas Fuss (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Seminar Paper , 2013 17 Pages , Grade: 1,4
Catalog Number:
231775
Price:
US$ 18.99
Fokussierung der CRM-Aktivitäten auf Kundenzufriedenheit und Kundenbindung
Autor:in:
Anonym (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2020 16 Pages , Grade: 1,7
Catalog Number:
1042128
Price:
US$ 15.99
Fußball und Social Media. Die Facebook-Fanpage vom BVB
Autor:in:
Anonym (Author)
Subject:
Sport - Media and Communication
Category:
Term Paper , 2014 12 Pages
Catalog Number:
318382
Price:
US$ 16.99
Garantiert Kundenwissen den Erfolg im CRM? Eine Analyse der Chancen und Herausforderungen des Customer Knowledge Managements
Autor:in:
Tina Treutle (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 46 Pages , Grade: 1,0
Catalog Number:
1167476
Price:
US$ 21.99
Gestaltungsmöglichkeiten und Entwicklungsperspektiven des eCRM in Handelsunternehmen
Autor:in:
Tarik Harter (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2001 77 Pages , Grade: 1,7
Catalog Number:
4372
Price:
US$ 34.99
Grenzen und Möglichkeiten des Internet-Einsatzes für Zwecke des CRM
Autor:in:
Christoph Elsser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2008 26 Pages , Grade: 2.0
Catalog Number:
125045
Price:
US$ 19.99
Grundlagen von Call Centern, Customer Relationship Management und Direktmarketing
Autor:in:
Anke Gäbler (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Term Paper , 2002 42 Pages , Grade: 2,0
Catalog Number:
3831
Price:
US$ 21.99
Hazard-Raten-Modelle und ihr Anwendungspotenzial bei der Berechnung des Customer Lifetime Value
Autor:in:
Marlene Bleicher (Author)
Subject:
Computer Science - Commercial Information Technology
Category:
Bachelor Thesis , 2010 51 Pages , Grade: 1,0
Catalog Number:
267589
Price:
US$ 17.99
Hilton Hhonors Worldwide. Loyalty Wars
A Case Study
Autor:in:
Paul Petersen (Author)
,
Jan Wichmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Case Study , 2016 19 Pages , Grade: 2,7
Catalog Number:
417225
Price:
US$ 18.99
Chancen und Grenzen von individuellem Kundenservice. Ein strategischer Erfolgsfaktor zur Kundenbindung im digitalen Zeitalter?
Autor:in:
Sarah Schmitz (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Bachelor Thesis , 2017 61 Pages , Grade: 2,3
Catalog Number:
1297361
Price:
US$ 34.99
Chancen und Risiken des Beyond Budgeting
Autor:in:
Sebastian Baethge (Author)
Subject:
Business economics - Investment and Finance
Category:
Diploma Thesis , 2012 93 Pages
Catalog Number:
190081
Price:
US$ 40.99
Chancen und Risiken des Customer Experience Managements in Genossenschaftsbanken
Autor:in:
Lukas Lindemann (Author)
Subject:
Business economics - Banking, Stock Exchanges, Insurance, Accounting
Category:
Research Paper (undergraduate) , 2016 25 Pages , Grade: 1,3
Catalog Number:
314218
Price:
US$ 19.99
Change Management according to a CRM implementation
Autor:in:
M. Woog (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2008 38 Pages , Grade: 1,7
Catalog Number:
123327
Price:
US$ 19.99
Change Management bei der Einführung von Customer Relationship Management (CRM)
Autor:in:
Christian Hofmann (Author)
Subject:
Computer Science - Commercial Information Technology
Category:
Seminar Paper , 2002 43 Pages , Grade: 1,0
Catalog Number:
7653
Price:
US$ 21.99
Change Management: Ursachen und Umgang mit Widerständen bei CRM-Projekten
Autor:in:
Felix Wenger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2009 26 Pages , Grade: 1,3
Catalog Number:
143408
Price:
US$ 19.99
Churn Management. Identifikation von Frühwarnindikatoren
Autor:in:
Hendrik Gausling (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2014 19 Pages , Grade: 1,7
Catalog Number:
270877
Price:
US$ 18.99
Identitätsbasierte Markenführung im Online-Kontext. Verhaltensrelevanz von Identität "versus" Kommunikations- und Distributionskanäle
Autor:in:
Salma Yousaf (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 89 Pages , Grade: 1,3
Catalog Number:
431027
Price:
US$ 42.99
Implementation und Einführung eines ERP Systems zur Optimierung der Kerngeschäftsprozesse
Autor:in:
Julia Oganowski (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2020 86 Pages , Grade: 1,3
Catalog Number:
1466202
Price:
US$ 42.99
Implikation des Service-Dominant Logic Ansatzes für das Customer Relationship Management
Autor:in:
Stefan Klimczak (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Bachelor Thesis , 2018 40 Pages , Grade: 1,3
Catalog Number:
492605
Price:
US$ 13.99
Innovative Ansätze im Kundenbeziehungsmanagement. Strategien, Probleme und Lösungsansätze
Autor:in:
Philip Ringel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2015 20 Pages , Grade: 2.0
Catalog Number:
319288
Price:
US$ 18.99
Instrumente und Strategien des Online-Marketing und ihre Bedeutung für die Vermarktung von Bildungsangeboten am Beispiel des betrieblichen Umweltschutzes
Eine Studie aus dem Jahr 2001
Autor:in:
Beate Severin (Author)
Subject:
Engineering - Industrial Engineering and Management
Category:
Diploma Thesis , 2001 92 Pages , Grade: 1,7
Catalog Number:
10808
Price:
US$ 42.99
Instrumente zur Kundenbindung im Internet
Autor:in:
Natalia Sorokina (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2007 30 Pages , Grade: 1,7
Catalog Number:
73997
Price:
US$ 19.99
Integration of Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) for Quality Service Delivery
The Case of Ethiopian Airlines
Autor:in:
Markos Mulat (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Master's Thesis , 2016 110 Pages , Grade: 3.92
Catalog Number:
383759
Price:
US$ 42.99
Integration of location based services into the social CRM strategy
How can Foursquare be used as a CRM tool throughout the customer relationship life-cycle?
Autor:in:
Annelie Roggenkamp (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 198 Pages , Grade: 1,0
Catalog Number:
214948
Price:
US$ 46.99
Interaktives Marketing und Web 2.0. Grundlagen und Potenziale
Autor:in:
Andreas Janson (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2011 68 Pages , Grade: 1,7
Catalog Number:
172374
Price:
US$ 34.99
International Search Engine Marketing with YouTube Videos
Changes in competitive conditions with video ads
Autor:in:
BA Frank Wilkens (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2012 38 Pages , Grade: 1.0
Catalog Number:
273250
Price:
US$ 18.99
Internationale Kommunikationspolitik
Corporate Blogs, Community Marketing, Guerilla Marketing und Virales Marketing
Autor:in:
Katrin Sturm (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2010 26 Pages , Grade: 1
Catalog Number:
170871
Price:
US$ 18.99
Internetbasierte Kundenbindungsinstrumente. Analyse der Potenziale und Entwicklungstendenzen für Handelsunternehmen
Autor:in:
Alexej Drobyschev (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2012 84 Pages , Grade: 2,0
Catalog Number:
195017
Price:
US$ 42.99
IT-Systeme für Customer Relationship Management
Autor:in:
Diplom-Kaufmann (FH) Tobias Schmitz (Author)
Subject:
Computer Science - Commercial Information Technology
Category:
Term Paper , 2006 21 Pages , Grade: bestanden
Catalog Number:
48840
Price:
US$ 15.99
Künstliche Intelligenz in der Online-B2C-Kommunikation. Untersuchung der Kundenakzeptanz von Chatbots
Autor:in:
Florian Müller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 107 Pages , Grade: 1,3
Catalog Number:
1140916
Price:
US$ 42.99
Key-Account-Management für Unternehmensberatungen. Praktische Konzeption und Adaption für die Zusammenarbeit mit verschiedenen Kunden
Autor:in:
Andreas Schuster (Author)
Subject:
Business economics - Review of Business Studies
Category:
Master's Thesis , 2019 51 Pages , Grade: 1,7
Catalog Number:
540224
Price:
US$ 21.99
Kinder als relevante Zielgruppe im Customer Relationship Marketing am Beispiel von Kundenclubs
Autor:in:
Veronika Hartl (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Bachelor Thesis , 2013 55 Pages , Grade: 2,0
Catalog Number:
270797
Price:
US$ 21.99
Konsumentenverhalten. Auswirkung der Point of Sale-Gestaltung auf den Kunden
Autor:in:
Anonym (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 87 Pages , Grade: 1,5
Catalog Number:
314623
Price:
US$ 42.99
Konzeption eines CRM-basierten operativen Vertriebscontrolling-Systems aus der Perspektive eines Vertriebsmanagers
Autor:in:
Dipl.Kfm. (FH), BCom (Curtin University), MA Daniel Markus Jueterbock (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2010 25 Pages , Grade: 2,5
Catalog Number:
201309
Price:
US$ 19.99
Konzeption und Teilrealisierung eines 'mobile sales Systems' zur Anbindung an das bestehende CRM-System VISIP der Deutschen Post Euro Express
Autor:in:
Michael Zäuner (Author)
Subject:
Computer Science - Commercial Information Technology
Category:
Diploma Thesis , 2001 98 Pages , Grade: 2
Catalog Number:
7462
Price:
US$ 42.99
Kriterien für die Einführung einer KI-gestützten Sales Enablement Software im deutschen Lebensmittelvertriebsaußendienst
Autor:in:
Manuel Becker-Drobnjak (Author)
Subject:
Business economics - Trade and Distribution
Category:
Master's Thesis , 2024 121 Pages , Grade: 1
Catalog Number:
1665339
Price:
US$ 42.99
Kultur und Customer Relationship Management. Kundensegmentierung unter Datenschutzaspekten in Deutschland und den USA
Autor:in:
Daniel Poggenpohl (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Seminar Paper , 2016 22 Pages , Grade: 1,7
Catalog Number:
445084
Price:
US$ 18.99
Kundenabwanderung als Herausforderung für das Customer Relationship Management
Verfahren der Kundenwertanalyse zur Kundensegmentierung
Autor:in:
Irina Lauth (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Seminar Paper , 2019 23 Pages , Grade: 1,7
Catalog Number:
491574
Price:
US$ 19.99
Kundenbewertung und Customer Lifetime Value im Rahmen des Customer Relationship Management
Ein mögliches Instrument zur Anwendbarkeit und Umsetzung im Krankenhaus
Autor:in:
Mandy Rauch (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Bachelor Thesis , 2017 43 Pages , Grade: 2,3
Catalog Number:
1449004
Price:
US$ 21.99
Kundenbeziehungsmanagement als Chance für ökonomische und soziale Nachhaltigkeit im Krankenhaus
Autor:in:
John Könighaus (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Bachelor Thesis , 2022 64 Pages , Grade: 2,0
Catalog Number:
1319175
Price:
US$ 34.99
Kundenbindung als strategische Zielsetzung im Firmenkundengeschäft
Autor:in:
B.A. Stefan Molkentin (Author)
Subject:
Business economics - Investment and Finance
Category:
Presentation (Elaboration) , 2009 18 Pages , Grade: 1,8
Catalog Number:
148452
Price:
US$ 17.99
Kundenbindung durch Customer Relationship Management
Autor:in:
Carsten Gehrmann (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Diploma Thesis , 2002 92 Pages , Grade: 1,7
Catalog Number:
11509
Price:
US$ 42.99
Kundenbindung durch die Instrumente des Direktmarketing
Autor:in:
Maike Wolf (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2005 98 Pages , Grade: 1,7
Catalog Number:
64640
Price:
US$ 42.99
Kundenbindung durch Kundenclubs am Beispiel des Vielfliegerprogramms der Lufthansa "Miles and More"
Autor:in:
Linda Dithmer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2009 17 Pages , Grade: 2.0
Catalog Number:
124701
Price:
US$ 18.99
Kundenbindung durch Social Media in der Versicherungsbranche
Autor:in:
Alexandra Gehrken (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2013 23 Pages , Grade: 1,3
Catalog Number:
306592
Price:
US$ 19.99
Kundenbindung im digitalen Zeitalter. Die Rolle von Online-Communities im CRM
Autor:in:
Paula Müller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2022 61 Pages , Grade: 1,3
Catalog Number:
1465928
Price:
US$ 34.99
Kundenbindung im Retail Banking
Autor:in:
B.A. Christian Sander (Author)
,
Jan Köllnberger (Author)
,
Viktor Wiederkehr (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2013 51 Pages , Grade: 1,3
Catalog Number:
276603
Price:
US$ 21.99
Kundenbindung und ihre Instrumente im Privatkundengeschäft von Sparkassen
Autor:in:
Thorsten Kuhlmann (Author)
Subject:
Business economics - Banking, Stock Exchanges, Insurance, Accounting
Category:
Bachelor Thesis , 2010 84 Pages , Grade: 1,4
Catalog Number:
155184
Price:
US$ 42.99
Kundenbindung und Kündigungsprävention in der Fitnessbranche
Erfolgsstrategien für Dienstleistungsunternehmen am Beispiel von Kieser Training
Autor:in:
Richecarde Denis (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Bachelor Thesis , 2025 72 Pages , Grade: 1,3
Catalog Number:
1592612
Price:
US$ 33.99
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