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Die Auswirkungen von sozialen Medien auf das individuelle Verhalten und die Gesellschaft. Die Macht der Likes
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2023 , Grade: 1,0
Price:
US$ 17.99
Digital Customer Journey im Zeitalter der digitalen Transformation
Wie müssen sich Kundenansprachen verändern um Zielgruppen bestmöglich zu erreichen
Autor:in:
Pauline Elisabeth Szilard (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2017 , Grade: 2,0
Price:
US$ 20.99
Die Vor- und Nachteile personalisierter Werbung für Konsumenten
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2021 , Grade: 1,0
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Grundregeln Direkt Marketing
Kurzform in drei Teilen
Autor:in:
Hans-Jürgen Borchardt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Scientific Essay , 2011
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Messung der Kundenzufriedenheit. Das Kano-Modell am Dienstleistungsbeispiel "Hotelaufenthalt"
Autor:in:
Jana-Katharina Plaug (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2020 , Grade: 1,3
Price:
US$ 14.99
Die Wechselwirkung von Selbstdarstellungen in Sozialen Medien und dem Schönheitsempfinden in der westlichen Gesellschaft
Vorbildwirkung von berühmten Persönlichkeiten
Autor:in:
Lena Grabenhofer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,0
Price:
US$ 19.99
Der Held in der Werbung. Eine multimodale Analyse des Edeka-Spots Eatkarus (2017)
Autor:in:
Alexander Bärtl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 , Grade: 1,0
Price:
US$ 17.99
Die Social Media Facebook. Sozialer und kommunikativer Nutzen oder Manipulation und globaler Datenhandel?
Twitter, YouTube & Co
Autor:in:
Sangevan Srithavan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: 1,7
Price:
US$ 33.99
Der Medienbegriff im Prisma der Multioptionalität. Das veränderte Medienverständnis im Zeitalter sozialer Netzwerke
Autor:in:
Kevin Tarun (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 , Grade: 1,1
Price:
US$ 20.99
Greenwashing. Die negativen Aspekte der Nachhaltigkeitskommunikation
Autor:in:
Bernhard Schöps (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2009 , Grade: 2
Price:
US$ 19.99
Werbefilme als strategische Instrumente. Die Beeinflussung des Konsumenten durch Kinowerbung
Autor:in:
Bayram Umur Yildirim (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2023 , Grade: 1.0
Price:
US$ 39.99
Fördert Social Media Markenliebe? Beeinflussung von Markenliebe durch Social Media unter Berücksichtigung von verschiedenen Altersgruppen
Autor:in:
Tobias Schmitz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 2,0
Price:
US$ 0.99
Social-Media-Marketing. Erfolgsfaktoren und Kundenbindung im digitalen Zeitalter
Autor:in:
Marina Aparicio Mijares (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,0
Price:
US$ 29.99
Entwicklung einer Customer-Journey-orientierten Marketing-Strategie auf Instagram für Unternehmen mit E-Commerce
Autor:in:
Julia Schandl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2023 , Grade: 1,3
Price:
US$ 40.99
#writersofinstagram. Praktiken der Selbstinszenierung von Autorinnen und Autoren auf Instagram
Autor:in:
Anja Brauer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,0
Price:
US$ 40.99
Influencer Marketing. Welche Erfolgsfaktoren versprechen sich Unternehmen?
Autor:in:
Antonia Müller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 1,7
Price:
US$ 17.99
Digitale Selbstdarstellung. Züchten soziale Medien eine Generation Narzissten?
Autor:in:
Adam Ladkani (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2023 , Grade: 1,3
Price:
US$ 17.99
Produktbeschreibungen im Online-Marketing. Was gilt als effektiv?
Erfolgsfaktoren in der Sportartikelindustrie anhand von Text-Mining identifizieren
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2022 , Grade: 2,0
Price:
US$ 39.99
Storytelling auf Social Media. Potenzial moderner PR
Autor:in:
Marina Aparicio-Mijares (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2021 , Grade: 1,3
Price:
US$ 15.99
Wie Fußballvereine über TikTok mit ihren Fans kommunizieren. Besonderheiten in der Ansprache der jungen Zielgruppe und Handlungsempfehlungen
Autor:in:
Lena Lautenschläger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2020 , Grade: 1,7
Price:
US$ 20.99
Marktstrategien internationaler Medienunternehmen. Dargestellt am Beispiel Netflix
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2021 , Grade: 1,0
Price:
US$ 19.99
Colorgrading in der Werbung. Erfolgsfaktoren für den Premium-Commercial-Bereich
Autor:in:
Franziska Heinemann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2021 , Grade: 1,0
Price:
US$ 38.99
Inwieweit lässt sich Facebooks Timeline in Anlehnung an Marshall McLuhans "Understanding Media" als Erweiterung des menschlichen Gedächtnisses beschreiben?
Autor:in:
Julia Kippes (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2021 , Grade: 2,0
Price:
US$ 15.99
Marktbeschreibung, Marktanalyse und Marketingplanung eines Gesundheitsstudios
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: 0,5
Price:
US$ 14.99
Eine Analyse technischer und sozialer Bedingungen zur Entstehung und Beeinflussung von und durch "Blasen" auf Social Media Plattformen
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 2,0
Price:
US$ 17.99
Konfrontation mit widersprechender Meinung auf Social Media
Autor:in:
Manuel Kreis (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2018 , Grade: 1.7
Price:
US$ 17.99
Chatbots im Konsumgütermarketing. Der Einfluss künstlicher Intelligenz auf die Kundenkommunikation
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 , Grade: 1,0
Price:
US$ 15.99
Facebook und die Auswirkungen auf die Kommunikation im Alltag. Entwicklungen von und durch Social Media
Autor:in:
Benjamin Hoffmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2017 , Grade: 1,0
Price:
US$ 15.99
#Werbung – Meinungsmacher in sozialen Netzwerken. Eine theoretische und empirische Untersuchung der Glaubwürdigkeit von Macro- und Micro-Influencern auf Instagram
Autor:in:
Kathrin Huken (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2019 , Grade: 1,0
Price:
US$ 36.99
Die Theorie der Schweigespirale im Social-Media-Zeitalter
Autor:in:
Minh Mai (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,7
Price:
US$ 14.99
Social Media Marketing auf Instagram
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 1,3
Price:
US$ 14.99
Erstellung einer Marktanalyse und eines Marketingplans für ein Premium-Fitnessstudio
Autor:in:
Romina Kraus (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2019 , Grade: 0,8
Price:
US$ 14.99
Markenmanagement bei der Volkswagen AG
Autor:in:
Sophie Bergmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 1,0
Price:
US$ 16.99
Chatbots als Instrument im Customer Relationship Management. Ansatzpunkte und Mehrwert
Autor:in:
Stefanie Schlumschinski (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2018 , Grade: 1,7
Price:
US$ 20.99
Erstellung einer Marktanalyse und einem Marketingkonzept für ein EMS-Studio
Autor:in:
Ole Vick (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 1,6
Price:
US$ 7.99
Die Emotionalisierung des Handwerks als Marketingstrategie
"BAUHAUS" Commercial Herbst 2017
Autor:in:
Isabelle Lemberger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2018 , Grade: 2,3
Price:
US$ 14.99
Psychologische Wirkung von Schockwerbung auf Konsumenten und Werbetreibende
Autor:in:
Tatjana Sindt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2018 , Grade: 1,3
Price:
US$ 14.99
Real Time Marketing im B2B-Geschäft. Reaktion auf Kundenbedürfnisse mit KYOCERA Document Solutions
Autor:in:
Ai Lean (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2013 , Grade: 1,3
Price:
US$ 14.99
Virtual Reality. Die neue Dimension des E-Commerce und Zukunft des Handels
Autor:in:
Hans Wilmot (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2017 , Grade: 1,0
Price:
US$ 47.99
Schriftbildlichkeit von Werbeanzeigen in Printmedien
Autor:in:
Aaron Linnerth (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2016 , Grade: 1,3
Price:
US$ 36.99
Augmented Reality im Marketing. Theoretische Fundierung und empirischer Vergleich zu anderen Marketinginstrumenten
Autor:in:
Michael Seitz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2011 , Grade: 1,3
Price:
US$ 36.99
Mittel und Strategien für die Integration des Kunden bei der Neuproduktentwicklung. Handlungsempfehlungen im Bereich der Mass Customization
Autor:in:
Tobias Auer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2016 , Grade: 1,0
Price:
US$ 17.99
Innovative Formen der Automobilkommunikation
Autor:in:
Marleen Heuser (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2016 , Grade: 2,1
Price:
US$ 20.99
Kommunikationcontrolling in Nonprofit-Organisationen im universitätsmedizinischen Bereich
Erstellung eines Kommunikations-Controlling-Konzeptes für die Charité Universitätsmedizin Berlin
Autor:in:
Catharina Behlmer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2007 , Grade: 1,3
Price:
US$ 18.99
Doing Gender in der Werbung. Die Darstellung von Frauen in der Print- und Medienwerbung
Inwiefern werden traditionelle Frauenbilder reproduziert?
Autor:in: Anonymous
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015
Price:
US$ 15.99
David Bowie ist tot. Visuelle Expressionen von Trauer in sozialen Netzwerken
Autor:in:
Frederik Santer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2016 , Grade: 1,3
Price:
US$ 15.99
Die Rolle des Mobile Marketing in der modernen Marketingkommunikation
Autor:in:
Diplom-Betriebswirt Stefan Schneider (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2014 , Grade: 1,3
Price:
US$ 36.99
Corporate Weblog. Ein Instrument der Unternehmenskommunikation
Autor:in:
Lisett Enge (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2014 , Grade: 1,3
Price:
US$ 41.99
Customer Experienced Management & Unternehmenskommunikation auf Musikfestivals
Eine quantitative Online-Befragung der AusstellerbesucherInnen am "Woodstock der Blasmusik"-Festival 2013
Autor:in:
Tanja Anzengruber (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 , Grade: 1,7
Price:
US$ 44.99
Lifestyle & Trends als Erfolgsfaktoren des Event-Marketings
Autor:in:
Jan Bast (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 1,7
Price:
US$ 22.99
Social Customer Relationsship Management
Autor:in:
Katharina Fein (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2012 , Grade: 1,7
Price:
US$ 15.99
Die Erlebnismarke und ihre Kommunikation
Literaturbasierte Analyse von aktiven und passiven Kommunikationsinstrumenten von Erlebnismarken im Zusammenhang mit Erlebniskonzepten
Autor:in:
Stefanie Zöchmann (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2013 , Grade: 2
Price:
US$ 17.99
Kontinuität und Bruch im Storytelling
Ziele und Strategien im Umgang mit Unternehmensgeschichten
Autor:in:
Sarah Reichardt (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2012 , Grade: 1.0
Price:
US$ 19.99
Marketing im neuen Jahrtausend: Von der Produktorientierung zur Beziehungspflege
Autor:in:
Thomas Reiter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2011 , Grade: 2,0
Price:
US$ 36.99
Ganzheitliche Kommunikationsstrategien für Startup-Unternehmen - von der Visitenkarte über Facebook, Twitter und Co.
Autor:in:
Mathias Tretschog (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 , Grade: 1,0
Price:
US$ 20.99
Vertrieb mobiler Applikationen
Apple App Store vs. Google Android Market
Autor:in:
Stephan Griesenbrock (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: Sehr gut
Price:
US$ 36.99
Die Rolle der Geschichte in der Markenbildung
Autor:in:
Markus Feiks (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 , Grade: 1,6
Price:
US$ 20.99
Standardisierung vs. Differenzierung als zentrales Entscheidungsproblem bei interkultureller Werbung, dargestellt am Beispiel von Deutschland und Mexiko
Autor:in:
Bettina Rossmeisl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 41.99
Public Relations: Ein Konzept zur Planung, Realisierung und Erfolgskontrolle am Beispiel von McDonald‘s
Autor:in:
Marcel Martin (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2011 , Grade: 1,2
Price:
US$ 20.99
SWOT, Portfolio-Analyse und Lebenszykluskonzept. Darstellung und Analyse der strategischen Analyseinstrumente
Autor:in:
Dipl. Kfm. (FH) Gunnar Levknecht (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2010 , Grade: 2,7
Price:
US$ 36.99
Ziele und Formen der Integration von Gewinnspielen in die Marketing-Kommunikation
Autor:in:
Diplom-Kaufmann Sebastian Wagner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2006 , Grade: 2.0
Price:
US$ 36.99
Guerilla Marketing. Alternative zu klassischen Kommunikationsinstrumenten
Inklusive aktueller Expertenbefragung (2008)
Autor:in:
Cynthia Schühler (Author)
,
Nicole Bucher (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2009 , Grade: 1
Price:
US$ 16.99
Kundenwertorientiertes Customer Relationship Management als Determinante ökonomischer Kundenbindung
Eine empirische Analyse aus der Kundensicht zum Status Quo und künftigen Entwicklungen im stationären Einzelhandel
Autor:in:
Diplom Kaufmann Univ. / Diplom Wirtschaftsinformatiker Univ. Christian Werner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 , Grade: 1,0
Price:
US$ 36.99
"Coca-Cola sucht den Super-Mann"
Mediale Castings als Kommunikationsmittel für Unternehmen am Fallbeispiel der "Coke light Mann"-Wahl 2003
Autor:in:
Kerstin Radke (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2004 , Grade: 2,0
Price:
US$ 36.99
Möglichkeiten und Grenzen des Stadtmarketings
Autor:in:
Sandra Ribbe (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2006 , Grade: 2,0
Price:
US$ 17.99
Wie man Kunden bindet. Zusammenhänge von Kundenorientierung, Kundenzufriedenheit und Kundenbindung
Autor:in:
Doreen Grittner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2005 , Grade: 1,6
Price:
US$ 18.99
Die theoretische und praktische Bedeutung der Sinndimension im strategischen Designmanagement
Autor:in:
Dipl.-Kommunikationswirt Kai Lambrecht (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2001 , Grade: 1,3
Price:
US$ 36.99
Modelle des Glücks: Eine vergleichende Analyse bestimmender Diskurse in Werbung und Fernsehserien
Autor:in:
Doris Ruckenstuhl (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2004 , Grade: Sehr gut
Price:
US$ 44.99
Public Relations goes Internet - Dabei sein ist nicht alles. Websites missachten Bedürfnisse von Journalisten
Autor:in:
Beate Wiese (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2003 , Grade: 1,7
Price:
US$ 15.99
NLP - Neurolinguistische Programmierung. Magie oder Methode? Und die Frage ob jeder alles lernen kann
Autor:in:
Kerstin Dahnert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2003 , Grade: 1,3
Price:
US$ 15.99
Körpersprache. Ihre Bedeutung in der Kommunikation und im Medienbereich
Autor:in:
Kerstin Dahnert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2003 , Grade: 1,7
Price:
US$ 15.99
Semiotik. Der Schlüssel der Werbebotschaft
Mit Beispielanalyse Werbespot
Autor:in:
Patrick Andersen (Author)
,
Raffael Huber (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2003 , Grade: 6.0 in der Schweiz (1.3 DE)
Price:
US$ 19.99
Finanzierung von Online-Zeitschriften. Wege zu einem erfolgreichen Web-Engagement für Tageszeitungen
Stand 2000
Autor:in:
Patrick Hammer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2000 , Grade: 2-
Price:
US$ 0.-
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